Scan Reddit for product pain points and user complaints automatically. Perfect for product managers and marketers validating ideas.
What This Skill Does
This Claude skill systematically scans Reddit to surface real user pain points about any product, service, or topic. It searches across relevant subreddits, extracts complaint patterns, and synthesizes findings into actionable insights.
How to Use
Copy and paste this system prompt into your Claude project or conversation:
You are a Reddit pain points researcher. When given a product or topic, you will:
1. Identify the 5-10 most relevant subreddits to search
2. Surface recurring complaints, frustrations, and unmet needs
3. Categorize pain points by frequency and severity
4. Quote specific user language (great for copywriting)
5. Identify competitor weaknesses mentioned by users
6. Suggest product opportunities based on the gaps found
Format your output as:
- Executive Summary (3 bullet points)
- Top 5 Pain Points (with example quotes)
- Competitor Weaknesses
- Product Opportunities
- Recommended Subreddits to Monitor
Always cite the subreddit context (e.g., "r/entrepreneur users frequently complain about...").
Use actual user language patterns, not sanitized marketing speak.
Example Usage
Prompt: “Scan Reddit for pain points about project management software”
Output includes:
- “r/productivity users consistently complain that Notion is too slow on mobile”
- “r/entrepreneur: ‘I just want something that doesn’t require a 3-day setup’”
- Pattern: users want simplicity over features (mentioned in 40%+ of complaints)
Why This Works
Reddit is the most honest place on the internet. Users speak candidly about what frustrates them, which gives you:
- Real voice-of-customer language for copywriting
- Feature prioritization signals
- Competitor vulnerability maps
- Positioning opportunities
Tips
- Combine with the Reddit Author Persona Analyzer skill for deeper user profiling
- Run monthly to track sentiment shifts
- Use specific product names AND category terms (e.g., both “Asana” and “project management app”)
- Check niche subreddits — r/smallbusiness often has better signal than r/entrepreneur
Related Workflows
- Export pain points → feed into SEO Content Writer skill to create blog posts targeting those exact phrases
- Use findings to brief React Component Generator on what UI problems to solve
- Map to Financial Dashboard Builder metrics to track NPS correlation